Walk the city streets, and you can't help but notice them: soft, puffy bags tucked in the crook of the elbow or draped over the torso. Puffy bags have brought quite the stir in the fashion community, transforming from a boutique item to a mass market must-have. Lightweight, padded, and bulky, the puffy purse is everywhere, but are puffy purses in style?
In this guide from preneLOVE, we take a second glance at the state of the puffy purse fashion and how to get the purse in your wardrobe.
Riding the Trend Wave
Puffy handbags are extremely popular these days, and the demand does not appear likely to subside. What fuels the modern demand for such handbags is the widespread requirement for handbags that are fashionable and comfortable at the same time. Luxury high-fashion houses and contemporary fashion houses have all featured the quilted, cushioned silhouette in recent pieces. From Bottega Veneta in its signature Cassette handbag to Coach in its puffy Tabby, the puffy purse trend is alive and well.

Celebrity endorsements have also served to reinforce the trend. Celebrities and fashion influencers are often spotted with the soft-structured bags, highlighting their versatility. From street wear to neater, nighttime looks, the puffy purse has demonstrated it can fit into more than one setting and become popular among fashion enthusiasts. The fact that these bags remain a regular feature at runways and street-style compilations is proof enough that they remain up-to-date in the current fashion scene.
How to Accessorize a Puffy Purse
Adding a puffy handbag to your ensemble is easier than it may seem. To put together a relaxed daytime ensemble, combine a beige-colored puffer tote bag with jeans, a plain white t-shirt, and shoes. This creates a comfortable and chic ensemble in which the purse gives a moment of modern texture.
When dressing up for something more formal, choose a puffy clutch in a bright color or high-end material such as satin or leather. Against a slimming gown or tightly fitted suit, the purse becomes the centerpiece item that injects personality and modern flair into the ensemble. The distinctive texture and shape of the purse take the focus, and the balance of the ensemble stays pretty streamlined in terms of the rest of the clothing.
Celebrate Your Own Style
First and foremost, the first fashion rule is wearing something you are passionate about. If you love the idea of having a puffy purse, go for it. Trends are exciting, but personal style is all about developing a wardrobe that becomes you. Puffy purse handbags are trendy, but also extremely practical with added capacity and lighter in weight compared to other designs and materials.
A Lasting Impression
Puffy handbags have been able to carve a niche for themselves in the accessory industry. Comfort, fashion, and practicality all coming together in the puffy purse were able to catch the attention of fashion lovers, fashion designers, and celebrities.
Are puffy bags still in style? With the continuing presence of these bags in the spotlight, along with the rise of the trending puffy bag across social platforms, it’s fair to say that the unique charm of the puffy purse suggests that it's something more than a fleeting trend. A die-hard follower of fashion trends or an individual in search of a fun new accessory, the puffy purse handbag stands as a stylish and rightful addition in any collection. Why not explore our options at preneLOVE today?